IDC: Worldwide PC sales totaled 67.2M in Q3

IDC shows that Apple Scratched out mild growth in PC's for Q3 Contrary to Gartner's Voodoo Methodology

Lenovo holds on as world's No 2 PC supplier amid signs of market stability

It saw HP ship 14.6 million personal computers in the third quarter for a 21.8 per cent global share, while Lenovo secured a 21.4 per cent share on shipments of 14.3 million units in the same period.

In Asia-Pacific, PC shipments reached 24 million units in the third quarter of 2017, down 2.1% from the same period past year with PC demand in the business segment remaining steady, especially for notebooks.

United States: The U.S. traditional PC market experienced a fresh decline in shipments in 3Q17 with a notable drop in notebook sales.

HP Inc. experienced growth in all key regions, except the USA market.

The latest quarter continues the trend of a relatively stabilizing PC market after a very hard past few years in which sales continued to plummet each quarter. HP is the only PC maker to have registered a growth in this quarter, while the five big PC makers that follow it are all witnessing declines in shipments, to various degrees.

The market watcher said a scarcity of DRAM components, which has put a hole in the PC profits of major vendors including Dell EMC, became even more severe in the third quarter of 2017 when compared with the first half of the year.

"Worldwide shipments totaled 67 million units, down 3.6% from the year-earlier quarter, and according to lead PC analyst Mika Kitagawa, what really hurt the business was a 10% drop in shipments in the USA market, which offset "signs of stabilization" in markets such as Europe, the Middle East, Africa, Japan and Latin America".

Although Lenovo slipped further in the States, dropping a staggering 25.2% compared to the same quarter in 2016, which means that Apple is actually the number three PC vendor in the USA now.

"Business PC demand, led by Windows 10 upgrades, continued to drive PC shipments across all regions, but its refresh schedule varies by region".

In the third quarter of 2017, HP Inc. and Lenovo were in a virtual tie for the top spot in the PC market based on shipments. Gartner concluded that Lenovo is putting more emphasis on profitability than market share gain.

Although the market for more expensive PCs appears to be declining, IDC notes that sales of Chromebooks appear to be picking up. "Business PC demand is stable in the US, but demand could slow down among SMBs due to PC price increases due to component shortages". While consumer demand remained lackluster, PC demand in the business segment remained steady, especially for notebooks. Lenovo and Dell saw the smallest declines while the rest of the market was down 11.4 percent.

These results are preliminary. Further, it represented the 12th straight quarter of declining PC shipments. This program offers a comprehensive and timely picture of the worldwide PC market, allowing product planning, distribution, marketing and sales organizations to keep abreast of key issues and their future implications around the globe.

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