In response, the NHL's Detroit Red Wings issued a statement Saturday condemning the bastardized use of their logo in such a hateful way and threatened legal action.
The Detroit Red Wings have condemned the use of their logo during white nationalist marches in Charlottesville, Virginia.
Images appeared on Twitter on Saturday of people carrying shields bearing the Red Wing motif as they were on their way to the Unite the Right rally, which was scheduled to begin at noon.
"We are exploring every possible legal action as it pertains to the misuse of our logo during the demonstration", Red Wings Director of Public Relations Todd Beam told For The Win. Apparently, there is a Michigan-based white supremacy group called the "Detroit Right Wings" that has appropriated the team's logo.
A state of emergency has been declared in Charlottesville, where hundreds of white nationalists and counter-protesters brawled on Friday night and were still clashing the following day.
"A right-wing blogger said he planned the "pro-white" rally to protest Charlottesville's decision to remove a statue of Confederate Gen. Robert E. Lee from a city park", ESPN reported.